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Amanda

TARGET MARKETING USING SOCIAL MEDIA

I’ve recently joined the It’s Your Time team as an Administrative Coordinator after about 15 years of supporting financial advisors and portfolio managers with their books of business in several of the top investment firms in Vancouver. Target marketing using social media is not often used for marketing as finding clients in the financial industry is still very much a face-to-face process. Therefore, I had not had much exposure to

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September 26, 2018

Social Media – can it increase your bottom line?

This is the question we were asked to discuss at this year’s Pacific Northwest ISA‘s Conference yesterday. Samson and I presented to 45 ISA Members hailing from Oregon to Alaska and meeting in Surrey on Sunday. Like many small business owners the members were wanting to know more about social media in general and if or how it could help them build their business. There were some really great questions

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September 23, 2013

What is a Likes Ladder?

If your business is present on social media, one thing that’s always on your mind is getting more likes and exposing your business to more fans or other businesses that you can connect with. A great way to achieve this is through hosting a Likes Ladder.  This gives great exposure to your Facebook page, as well as finding other great new businesses to like and follow.  It’s also a great

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June 13, 2013

Social Media – Time Sucker or Really Worth the Hype . . . Part 1 of a series

. . .that time sucking, not sure if it’s effective but your told you need it way of connecting with the world. You’ve likely heard of, and participate on some level with, the big three: Facebook, Twitter and LinkedIn. But there are dozens, if not hundreds, more. What platform is best for your business and how can you use them most effectively without consuming hours of your time? Navigating the

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March 21, 2013

Like Button vs Share Button

The cold days are upon us, which if you’re anything like me, drives us towards those tasks we can do in our comfy cozy clothes with a cup of something hot in our hands.  Time to put some more focus on our websites and Facebook! You’ve likely noticed that Facebook  has a new “Share” feature and are perhaps wondering what it’s for and whether you need to update your website

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November 23, 2012