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10 Tips to Getting the MOST from Networking

As many of you know I belong to BNI All Stars because I know referral and network marketing works.  Each week we have an education moment and it’s often full of great nuggets for improving our networking. I thought I would start sharing them with you here. Last week Dr. Christian Guenette hilighted the 10 Tips to Getting the Most from Networking by Ivan Misner. We all know that networking

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Fear #1: I have no idea how to make people want to buy my product or service!

Probably one of the scariest things about owning a small business is going out of business! So how do you stop that from happening? You sell your product or service! When people think of advertising, the “traditional” mediums come to mind, like TV, radio, and newspaper ads but for a small business, those can be pricey and ineffective. There are also thousands of different ways of marketing your company and

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Your Business Card: Form vs Function

Entering your lead data into a spreadsheet or CRM so that you can use it to follow up effectively with people you have met is one of our more popular services. The most cost effective way for this to be done (whether our clients do it themselves or we do it for them) is to scan the cards with a card scanner.  Over the last couple of months  we’ve been

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Success is in the Follow Up

Does it feel like you never stop networking, marketing, putting the word out and yet your leads are just petering out? Your success at growing your business is in the follow-up.  As busy entrepreneurs we put so much energy in getting out to networking meetings, passing out our cards, having meaningful conversations and those of us that are diligent manage to send a follow up email within a few days. 

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Why a great headshot is so important in business

In the physically disconnected world that we live in, social media and an online presence is absolutely essential for most individuals and businesses. A lot of networks and connections are made online; therefore it is more important than ever to show your authenticity and personality by way of a good ‘Head Shot’ photo. If you work for a company that has employee profiles on their website or you have a

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Are You a Listener or a Teller?

              I was having lunch with a client today who shared with me her new-found insight into the “sales” process now that she has transitioned from consultant to employee and how frustrating it is to be always be seen as a potential buyer.  During this conversation she let slip the following golden nugget:  her boss had recently stated that she would love someone to

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